Game releases are a big deal. Millions of rabid fans are watching and impatiently waiting for a sneak peek into their favorite new titles. We worked closely with Ubisoft to create ultra rich game assets as well as a highly orchestrated launch strategy to keep fans whipped into a frenzy until drop day. We were proud to be part of some of the biggest and most successful social launches in the history of Ubisoft.
To tease the release of Far Cry 4 we worked with our friends at Ubisoft to recreate Kyrat’s infamous fighting pits where impossible animal fights are waged. This activation was launched first at E3 and was streamed across the web to rabid fans all over the world.
Ubisoft brings the heat when they release a new game. Their millions of loyal followers anxiously wait for the smallest of sneak peaks on unreleased titles. We worked with Ubisoft on two of their biggest franchises, Assassin’s Creed and Far Cry to conjure up hot social launch campaigns to whip their fan boys and girls into a frenzy and drive record-breaking releases.